Majid Al Futtaim has revealed an AED5bn ($1.3bn) investment to transform Mall of the Emirates into what the company calls a “next-generation lifestyle destination”.
The project, coinciding with the mall’s 20th anniversary, aims to expand retail space and introduce new wellness, cultural and dining facilities.
“Two decades ago, Mall of the Emirates set a new benchmark for retail and entertainment in the region. Today, we’re building on that legacy with a bold investment that redefines what a mall can be. This transformation goes beyond physical expansion – it’s about creating new ways for people to connect, unwind and be inspired, all in one destination,” Khalifa Bin Braik, Chief Executive Officer of Majid Al Futtaim Asset Management said.
The transformation will add 20,000sq m of retail space, accommodating 100 new stores across luxury, fashion and lifestyle categories. AED1.1bn has already been allocated to enhancements currently in progress.
“As we mark 20 years, our focus is firmly on the future. By introducing world-class wellness, cultural and dining experiences, we’re enhancing quality of life and supporting Dubai’s vision as a global city – all while remaining committed to innovation and sustainability at every step,” Braik added.