A premium Home Fashion brand, Marina Home operates large-format showrooms across the Middle East, North Africa and the Indian subcontinent. Here, RLI speaks with Co-Founder Khurshid Vakil about the company’s brand new headquarters and discusses what the pipeline is looking like ahead.
A Dubai based organisation that started 21 years ago, Marina Home is synonymous with quality, creativity and innovation, with each location being an eclectic destination of exploration and discovery. Equipped to venture and expand further, the recent formation of its holding company, Marina Retail Corporation, is a testament to its continued commitment to enrich home-grown retail experiences. In preparation of future expansion and as part of the rebrand, the entire UAE operations of the business has relocated to a state-of-the-art headquarters in Jebel Ali Free Zone, bringing together both its corporate teams as well as logistics and warehouse under one roof.
“This was done to create a great work environment for all our co-workers and provide a perfect work-life balance,” explains Marina Retail Corporation Co-Founder Khurshid Vakil. “The 40,000sq ft work space has been designed to allow natural light to every corner, evoking a real sense of freedom. Key features in the new work space include a cafeteria, which serves a healthy five-course lunch every day, entertainment areas which includes snooker and table tennis tables, a fully equipped gymnasium with showers, a 75-seater theatre, whilst a large koi pond in the massive double height lobby adds to the very sense of belonging.”
Given the current market sentiment and the geo-political affairs affecting all economies in the region the company continues its robust growth plan across the Middle East and beyond. Brand Marina Home enjoys a very unique position in the market place and its singular appeal continues to draw new footfall into its showrooms.
“In our quest to provide a shopping experience like no other, we strive to surprise the customers at all times. The story-telling in the way products are featured, product quality and design, the service standards, store design, media brand campaigns etc are a continuous effort to evolve year-on-year,” explains Vakil. The most recent showroom to open was a 37,000sq ft standalone iconic flagship in Riyadh in the Kingdom of Saudi Arabia. The new opening has already acquired many accolades and awards at the highest level and is a beacon of Marina Home’s journey so far.