The UAE-based fashion chain, Max Fashion is continuing its Egypt expansion with another store opening in Cairo.
Located in Citystars Heliopolis in Cairo, the new store occupies a space of 1189sq ft and houses the brand’s latest collections for men, women and children as well as shows, handbags and accessories. This is the brands 13th store to open in Egypt and their 8th store in Egypt’s capital city.
Kabir Lumba, Chief Executive Officer of Max and Group Director at Landmark Group commented: “Egypt is an important market for Max in the Middle East, and we are excited to open a new store in Citystars Shopping Mall. With a firm commitment to contribute to the country’s retail evolution, we aim to meet the rising demand for great value fashion and lifestyle items whilst offering a unique shopping experience within a welcoming environment.”
Max Fashion is the largest value fashion brand in the Middle East, North Africa, South East Asia and India with more than 400 stores across 19 countries and an online shopping store for the UAE, KSA and Bahrain.
