MGallery, a boutique hotel collection within Accor’s luxury division, has announced the signing of a new exceptional property on the island of Oléron, in the heart of the unspoilt nature of Saint-Trojan-les-Bains.
The opening of Bel Hôtel Oléron – MGallery Collection is scheduled for April 2026, following a major transformation of the Novotel Thalassa, built in the 1970s.
The result of a renewed collaboration between Accor and CLR Hôtels, a subsidiary of the La Rochelle-based CGR group, renowned in the worlds of cinema, catering, hospitality and wellness, this project illustrates the shared ambition to offer a unique luxury hotel, inspired by the elements and in harmony with its environment.
“Following the success of MGallery La Grande Terrasse Hotel & Spa La Rochelle and the laying of the foundation stone for the future MGallery in Valmorel, I am extremely pleased to continue our partnership with the CGR Group on the future MGallery Oléron project. I am eager to see this memorable place come to life, bringing together the magic of several elements, water, wind, wood and light in a seaside setting that encourages reconnection,” said Maud Bailly, Managing Director, Sofitel Legend, Sofitel, MGallery & Emblems.
Nestled between the Saint-Trojan national forest and Gatseau beach, this exceptional address is part of a rare and protected Natura 2000 site. Completely redesigned, the hotel will feature 102 rooms, including eight suites, all overlooking the pine forest or the ocean. The architecture and design, inspired by the seaside houses of Oléron, combine natural materials, light wood, sandy colours and mineral shades to create a bright and soothing atmosphere.
