MINISO is a design-led lifestyle retail store for all the family, offering a full range of high-quality and innovative products including toys, tech, stationery, accessories, homeware, food, health and beauty – all for great value.
MINISO enjoys exclusive partnerships with many well-loved brands such as Disney, Toy Story, Minions and We Bare Bears and proudly collaborates with a team of international designers from China, Korea, Sweden, Denmark amongst others.
This will be the brand’s ninth own store in the UK and the 13th store overall and will open at Brent Cross on Saturday 19 November at 11am, with a number of activities planned to mark the launch, including a surprise character appearance and a special drumming performance. Plus gifts with purchase (worth over £25) for the first 200 customers. The 1,900 sq ft store will be located on Lower Ground, near Marks and Spencer.
Saad Usman, COO at MINISO UK, said: “We’re delighted to announce the launch of our store at Brent Cross. We believe that the opening of this store, our first in North London, is the perfect place for us to continue our expansion in the UK.”
“At MINISO UK, we’re committed to getting the retail industry back on its feet, demonstrated not only by the investment into our fantastic new store, but also the creation of 10-15 new jobs in the local market.
“With innovative and exciting products that are high-quality and great value, we look forward to welcoming customers of all ages through our doors on opening day and beyond.”
Chris Barnes, General Manager, Brent Cross: “MINISO’s vast collection of cool products and gifts means there’s something for everyone, so we’re excited about the new store opening in Brent Cross. With Christmas fast approaching our customers are going to be spoilt for choice when choosing what to wrap for their Secret Santa.”
