The American retail clothing brand, Pacsun (Pacific Sunwear of California) has opened its first official Pacsun Kids location at Mall of America.
The 1,435sq ft Pacsum Kids store is directly connected to its longstanding Pacsun adult store. The location brings together a variety of must-haves from the Pacsun Kids brand together with partner brands including Land Rover, Fear of God Essentials, Adidas, Santa Cruz, Vans, Champion and many others. The Pacsun Kids line was launched earlier this year and it has been designed entirely without gender with a target audience of children aged 4-14.
Brie Olson, President, Pacsun, said: “Expanding our offerings at the store level at Mall of America, where we’ve offered our main collection for years, was very important to us to continue empowering our youngest consumers yet to pick what they want from a Pascun label and store created just for them.”
The store opening is part of the brand’s larger retail expansion which will see the introduction of five additional Pacsun Kids stores across the US.
