After a strong 2024, Paris Baguette, which already operates more than 4,000 locations worldwide, is looking to continue its expansion.
The bakery cafe chain, which operates more than 200 locations in the US and Canada, says it awarded 163 franchises last year and opened 51 new cafes. Paris Baguette entered five new states, including the launch of its first Hawaii location.
CEO Darren Tipton says there is “a true pathway” to 100 or more Paris Baguette locations opening across North America in 2025 as the team prepares to expand the brand’s presence to over 35 states. Nearly 80 leases have been signed going into 2025. Paris Baguette’s goal is to reach 1,000 units in North America by 2030.
In 2025, Paris Baguette says new target markets include Connecticut, Missouri, Oklahoma, New Mexico, Indiana, Idaho, Delaware, Guam and Puerto Rico.
“The growth we saw last year was truly remarkable and I firmly believe that our success is driven by our people-first approach,” said Tipton. “By strengthening our C-level leadership team and focusing on comprehensive support systems, we’ve created a solid foundation for sustainable growth while maintaining the high-quality guest experience that defines Paris Baguette.”