Peserico Brand Debuts in Hong Kong

Italian luxury label Peserico has opened a boutique at Harbour City in Hong Kong, adding another location to its growing retail footprint.

The 180sq m boutique features a continuous shopfront that provides clear sightlines into the store, while the interior combines wood, marble and steel finishes with a minimalist aesthetic. It will carry the brand’s womenswear collection and accessories.

Established in 1962, Peserico is known for its premium tailoring, high-quality knitwear and ‘quiet luxury’ womenswear. It operates a strictly ‘Made in Italy’ production model using fabrics like cashmere, wool and silk.

The brand is available worldwide through more than 60 mono-brand boutiques, 1,300 multi-brand partner stores and online.

The Hong Kong store follows the recent opening of the brand’s new boutique in Doha, Qatar.

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