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Primor opens in Lisbon

Primor, the multi-brand beauty and perfume products distribution company continues to grow and expand its network of stores, also on an international level. The brand is hoping to close the year with 145 stores in the national market.

The multi-brand beauty and perfume products distribution company will open its first store in Portugal next September, which will be located in the Dolce Vita Tejo Shopping Center.

With regard to the Spanish market, Primor aims to reach 145 stores by the end of the year. Thus, the company plans to make thirty openings this 2019, of which a dozen have already been carried out (among them, the flagship of the Puerta del Sol in Madrid). Its next inaugurations will take place in Murcia, Alicante, Albacete or Canary Islands and, in addition, the blind of its second store on Goya Street in Madrid will be raised and the company’s store will be expanded in the Gran Vía de Hortaleza shopping center in the capital. 

Primor, a company founded in 1953 as a perfumery, does not report its turnover and, for the moment, operates only in the Spanish market with 125 points of sale distributed throughout the country.

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