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REBAG continues store expansion

The resale market is booming, it would appear. Partially in the luxury segment. Rebag, which trades in re-selling and buying authenticated luxury handbags, has opened its seventh physical store, located in the heart of the Design District of Miami, will be the retailer’s largest store to date.

The store, which was designed by Red Antler includes an outdoor courtyard with a custom mural by the street artist Andrea von Bujdoss (‘Queen Andrea’) and the lounge furniture is in the retailer’s yellow hue. The interior features the brand’s signature ‘Hermès Birkin Wall’ and its ‘Rebag Bar’ – where customers can authenticate and sell a bag in less than 60 minutes.

‘Miami has a global reach with customers visiting from all over the world,” said  Charles Gorra, founder and CEO of Rebag. “The city’s vibrant culture and appetite for luxury is the perfect setting for Rebag. This new location, with its unique clientele will allow us to reach even more customers looking to both buy and sell luxury designer handbags

The opening in Miami comes shortly after the funding announcement made by the company, which totals $52 million to date. The data-driven approach by Rebaghas led the company to open stores in areas of high online adoption. It plans to increase its current portfolio to 30 in the medium term, to include both standalone stores and locations inside luxury shopping malls.

Rebag has recently hired Geronimo Chala as VP of Retail – to help oversee its expansion plans. Chala’s previous experience includes roles such as the Managing Director at CH Carolina Herrera and the General Manager at Tesla North America.

Additionally, Rebag also operates three stores in New York and three stores in California, where is recently opened at the Westfield Santa Anita Mall in Arcadia, California.

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