The luxury sunglasses retailer boosts ecommerce performance with a website redesign. Solstice Sunglasses offer designer sunglasses at its brick-and-mortar locations, as well as online, providing the complete omni-channel experience for customers.
Solstice Sunglasses is a luxury sunglasses boutique carrying the finest assortment of designer, contemporary and sport sunglasses for women, men and children. The website revamp means that customers will be able to browse the website quicker and the functionality will be improved dramatically – The SEO (Search Engine Optimisation) will also be improved because the speed of the website is a direct factor in the ranking of the website.
In just eight months, Solstice Sunglasses has experienced a 73% increase in conversions, an overall increase of 66% in web traffic and a 101% jump in revenue per website visit.
