The fast-casual chain Soul Origin plans to more than double its store network to approximately 400 over the next decade.
The business, which marks its 15th anniversary this year, has grown from a small family-run business into a network of 178 locations and around 22 million customer visits each year.
The business plans to expand across Australia and New Zealand and over time, into additional international markets, targeting approximately 400 locations globally over the next 10 years, supported by 15-20 openings each year.
Alongside continued growth in shopping centres, Soul Origin will add more regional, drive-through, airport, hospital, university and service-centre locations. Six new stores have been set to open before Christmas, including a new company-owned flagship at Sydney International Airport.
In New Zealand, the company currently operates four locations and plans to open approximately 10 additional stores over the next two years.
