Sweaty Betty is a British retailer specialising in women’s activewear, founded by Tamara and Simon Hill-Norton. The brand has been ensuring that ‘style meets performance’ in women’s activewear for over 15 years, with the aim to inspire women to find empowerment through fitness’
Chief Executive – Julia Straus outlined expansion plans as she revealed the retailer sold one pair of its £75 – £95 bum-sculpting leggings every minute in the first quarter of this year. Therefore it comes as no surprise that the retailer is wishing to expand into Asia. The growth will be in terms of growth in bricks and mortar and also online. Straus led the US beauty brand Tula prior to joining Sweaty Betty, which now has more than 60 shops located in the UK and the US.
