Taco Bell has a plan to ignite international growth, expanding its global footprint from 1,150 locations to more than 3,000 restaurants outside the US by 2030.
The brand plans to enter nine new countries including France, Greece and South Africa and accelerate growth in its existing Australia, India, Spain and UK markets. In Australia there are 39 Taco Bell restaurants; 14 of these in Queensland.
In 2024 Taco Bell opened 347 new locations across 25 countries, to bring the global footprint to 8,757 stores.
Last year the company reached a US$1bn profit milestone and more than 24 per cent restaurant level margins in company-owned stores. It also revealed 32 per cent growth in digital sales, totalling $6 bn.
Taco Bell achieved same-store sales growth in the US across all four quarters and predicts equivalent sales will rise eight per cent in Q1 2025.
