The Crown Estate has unveiled the next phase of its West End development pipeline – the largest ever in its history – with two major developments at 10 Piccadilly and 21-29 Glasshouse Street.
Together, the schemes push the boundaries of sustainable development, delivering 169,300sq ft of new office, retail and hospitality space in the heart of this iconic and historic part of London.
The projects mark the latest step in The Crown Estate’s long-term vision for its 10 million square feet London portfolio. Sustainably regenerating heritage-led assets for the future, the developments support the continued evolution of the West End as one of the most globally competitive urban destinations. It also acts as a celebration of the area’s rich history, while providing an opportunity to make it greener, accessible and more inclusive.
This latest phase of development reflects The Crown Estate’s long-term, estate-wide approach to investing in places that respond to the needs of businesses, workers, visitors and communities. By bringing together high-quality workplaces with new retail and hospitality uses, the reimagined buildings will support a diverse, resilient mix across the West End, strengthening its appeal as a place to work, visit and spend time.
Kristy Lansdown, Managing Director of Development at The Crown Estate, said: “These developments mark the next step in our long-term vision for the West End, redeveloping historic buildings to reinvigorate an equally historic place. By taking an estate-wide view, we can invest in the places and experiences that help the West End succeed on the global stage – places such as 10 Piccadilly and 21-29 Glasshouse Street, where we are sensitively bringing heritage assets into their next chapter, creating outstanding new office, retail and hospitality spaces for London.
“Our ambition is to shape a destination that continues to attract world-class businesses and visitors, while strengthening the city’s future resilience. Through long-term planning and investment, we are working to deliver a West End that will thrive for generations to come.”
