The brand will expand its presence in Mexico in 2025 with the opening of its second physical store, opting for the Parque Tezontle shopping centre, location in Mexico City.
The new store will be located on the first floor of the capital complex and will seek to consolidate the offer of official products of the most important basketball league in the world.
As reported by FashionNetwork.com, the first NBA Store in the country opened its doors in May 2024 inside the Oasis Coyoacán shopping centre, also in Mexico City. This space sells jerseys, sportswear, caps, shoes, balls and accessories, both from current and historical players.
The expansion of NBA physical and online stores in Mexico is part of the alliance signed in November 2023 between the National Basketball Association (NBA) and the Mexican retailer Innovasport, one of the largest distributors of sportswear in the country.
