The official brand of the United States Polo Association (USPA), U.S. Polo Assn. has proudly announced its launch into the Australian market alongside its brand partner Brand Machine Group (BMG).
This entry further enhances the multi-billion-dollar brand’s global presence and expands U.S. Polo Assn.’s reach into yet another new and exciting market.
U.S. Polo Assn. recently launched its Australian retail website www.uspoloassn.com.au with seamless access to the brand’s iconic collections, showcasing the fusion of classic and contemporary style that aligns with how Australians live, work and play. Website orders are now being fulfilled directly from the new Sydney warehouse throughout Australia and New Zealand.
“With over 40 years of experience in the market, BMG has been an outstanding partner for U.S. Polo Assn. in the UK and other European territories,” said J. Michael Prince, President and CEO of USPA Global, the company that manages and oversees the multi-billion-dollar U.S. Polo Assn. brand. “As we celebrate 135 years of sport inspiration, we are confident that our partnership with BMG in the Australian market will support the global growth of the brand and deliver exceptional styles for our fans and consumers.”
