Apparel Group, the leading lifestyle and fashion conglomerate, has proudly announced the grand opening of 19 new stores at The Avenues – Phase 2, further solidifying its position as a key driver of the region’s fashion and lifestyle industry.
This milestone event witnessed the opening of 10 stores on 12 March, with the remaining locations launching soon after, bringing an extensive portfolio of globally renowned brands to Bahrain. This marks Apparel Group as the retail company with the highest number of stores at The Avenues – Bahrain, occupying nearly 10 per cent of the total retail space in the mall. The expansion reaffirms Apparel Group’s unwavering commitment to shaping the region’s retail landscape, introducing a diverse mix of fashion, footwear and lifestyle brands tailored to meet the evolving preferences of Bahraini consumers.
Neeraj Teckchandani, CEO of Apparel Group, stated: “The grand opening of 19 Apparel Group stores at The Avenues – Bahrain is a testament to our dedication to providing unparalleled retail experiences in the region. This expansion not only strengthens our footprint in Bahrain but also reflects our commitment to fostering economic growth and elevating the country’s retail sector. As we continue to scale our presence, we remain focused on driving retail excellence and delivering world-class brands to the market.”
With this significant expansion, Apparel Group continues to play a pivotal role in shaping the future of Bahrain’s retail industry, driving investment, creating job opportunities and delivering an elevated shopping experience to the region.



