Belgian Waffle Co heads to Asia

Indian-headquartered Belgian Waffle Co has partnered with VF Franchise Consulting to expand into Southeast Asia.

The chain is operated under small kiosk and cafe models, and is best known for its waffle sandwiches. “The Belgian Waffle Co has seen exponential growth in India in less than three years with unprecedented success,” said Shrey Aggarwal, cofounder of The Belgian Waffle Co.

“Our vision is to be a Global Player in the QSR segment, being recognised for dessert offerings and our values of affordability, quality and simplicity.” Founded in 2015, Belgian Waffle Co now has more than 200 outlets in 55 cities in India, Nepal and Dubai.

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