The award-winning AI- and tech-powered hospitality operator, Bob W, has announced plans to open a new 136-unit aparthotel in Stuttgart’s historic Bad Cannstatt district.
Scheduled to open in 2027, the new property will occupy a site spanning more than 3,000sq m and is built on the location of a former World War II bunker. The development will feature 136 smart apartments across five floors, alongside a communal kitchen and lounge, co-working space, laundry facilities and a 550sq m fitness area.
The fitness area on the ground floor will be operated by FITSEVENELEVEN, the design-led premium fitness brand known for its high-quality interiors, modern equipment and community-driven BODYCLUB concept. As a second tenant alongside Bob W, FITSEVENELEVEN adds a strong lifestyle and wellbeing component to the property and creates a complementary offer for guests, local residents and the surrounding urban neighbourhood.
Located just a short walk from Bad Cannstatt railway station, the property will provide guests with convenient access to Stuttgart city centre and the wider region, while offering an immersive experience rooted in the neighbourhood’s rich history.
Nearly 150 years after Gottlieb Daimler invented the world’s first portable combustion engine in Bad Cannstatt, the new Bob W property will celebrate the district’s pioneering spirit through a locally inspired design concept. Automotive design elements will reference Daimler’s workshop, tropical wallpapers will pay homage to Stuttgart’s famous Wilhelma Zoo and regional travertine stone will reflect the city’s renowned mineral springs and spa heritage.
The Stuttgart project forms part of Bob W’s major push across the DACH region, where the company has 12 confirmed new openings across nine cities in Germany, Austria and Switzerland, including Stuttgart, Frankfurt, Dortmund, Cologne, Bonn, Vienna, Graz, Salzburg and Locarno. The expansion reflects Bob W’s confidence in the long-term growth of the region, where demand for flexible, design-led, tech-powered accommodation continues to grow across both business and leisure travel.
