The upcoming development will be structured around five distinct districts, including a business hub, urban residential neighbourhoods and an ultra-luxury villa enclave.
Emaar Properties is preparing to unveil what it describes as its most ambitious master-planned community to date, a $54bn (AED200bn) development in the heart of Dubai designed to accommodate nearly 150,000 residents and reshape the emirate’s urban landscape.
The project, expected to be formally launched in the coming days, will span more than 4.5 million square metres of gross floor area and rank among the largest mixed-use developments ever announced in the UAE.
The masterplan will include a mix of residential towers, luxury villas and mansions, commercial offices, retail destinations, hospitality assets and community facilities, creating what the developer describes as a self-sustaining “city within a city”.
The announcement comes as Dubai’s property market continues to attract strong local and international demand, with developers increasingly focusing on large-scale integrated communities that combine residential, commercial and lifestyle offerings.
Founded by Mohamed Alabbar, Emaar is already responsible for some of Dubai’s best-known landmarks, including Burj Khalifa, Dubai Mall and Downtown Dubai. The new project is expected to become a central pillar of the company’s long-term growth strategy.



