Page 54 - February 2021
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SPECIAL FEATURE: InnovATIvE TEChnoLogy In RETAIL
Retail
Reality Check
Among many other things, 2020 will be remembered as the year that turned retail
upside down. The pandemic forced retailers and brands to rethink how they did
business, resulting in an evolutionary leap in digital commerce and omni-channel
services. Here, Cynthia Kounaris, Managing Director of The Innovation Office and
Chief Strategy Officer at FitForCommerce discusses some of these changes.
