Page 26 - Sep-Oct 2021
P. 26

Growth Across the





        Globe




        Hong Kong hospitality brand Dorsett Hospitality International
        is one of Asia’s fastest-growing hotel groups and has a footprint
        that spans the world. Here, RLI sits down with Winnie Chiu, JP,
        President and Executive Director of the company to discuss their

        international expansion plans and what is in the pipeline.
          The Dorsett Hospitality International group was established in January 2007 and the company has grown in leaps and bounds ever since.
        Their brands include Dorsett Hotels, d.Collection, Silka Hotels, Agora Hotels and Dao by Dorsett and in total the company now operates
        64 properties in 30 cities worldwide.
          “In the past ten years, the company has expanded rapidly from 18 hotels with 3,600 rooms in three geographies to 64 hotels with a total
        of over 14,000 rooms across Hong Kong, Mainland China, Malaysia,
        Singapore, Japan, Australia, UK and Continental Europe,” explains
        Winnie Chiu, President and Executive Director.
          In the coming months the business is very excited for their first hotel
        in Australia, which is set to soft-open at the end of this year and it will
        be called Dorsett Gold Coast.
          Also set to launch towards the end of 2021 is their new aparthotel
        concept Dao by Dorsett in West London next to their flagship UK
        property, Dorsett Shepherds Bush. Dao West London will  offer a
        younger  feel  and  more  flexibility  with  comfortable  studio  rooms  all
        furnished with kitchenettes, shared co-living spaces and pop-ups with
        local brands.
          When discussing  the future, Chiu explains that they have always
        focused  on  opening  in key getaway  cities as  these  locations  already
        have the infrastructure in place to act as hubs for both leisure travellers
        and business travellers.
          “To target there travel segments, it is our strategy to be very city-
        focused.  We often  open several  properties  in a  city to tailor our
        product and service offerings and capitalise on our insider knowledge
        of the market.”


        Dorsett Shepherds Bush,
        London                                                                            Dorsett Gold Coast, Australia



































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