Page 50 - #200 June/July 2025

RLI Most Innovative

Retail & Entertainment Project

This category will highlight a recently-opened retail & entertainment project that
people want to visit and return to. This award will be given to an individual scheme PARIS FLANDRE
that can best demonstrate how it has used high quality design, sustainability and
transformation to enhance a place.

On Air Flandre
PARIS, FRANCE
On Air Flandre is setting a new benchmark for fitness,
innovation and urban regeneration in Paris as it has
transformed a historic retail site into the largest fitness
club in Europe which is fast becoming an immersive,
design-led destination that is redefining the wellness
experience. Located at 119 Avenue de Flandre, just steps
from Crimée metro station, On Air Flandre is far more
than a gym. It’s a fully immersive universe dedicated to
fitness and is now the largest club in Europe. Spanning
over 5,100sq m across multiple levels, On Air Flandre
represents a major milestone in the French fitness
landscape, while breathing new life into a building rich
in retail history. This flagship site redefines what a gym
can be, in a location as exceptional as it is ambitious. For
decades, 119 Avenue de Flandre stood as a strong symbol
of local retail, first occupied by BHV, then by Castorama
until it closed in 2020. With 8,000sq m in central Paris,
the address was a rare opportunity but also a formidable
challenge. The project took over four years, involved
more than €6M in construction work and required a full
restructuring of the site, all while the residential and office
units above remained occupied. The former Castorama
was split into two retail spaces: 2,700sq m is now home
to Action, one of its top-performing stores in Europe and
5,100sq m for On Air Flandre. Designed by architecture
firm Guérin & Pedroza and delivered with partners
including Vinci Construction, M’Pierre Conseil, Artelia and
BEG, the project embodies the full potential of urban asset
requalification when driven by a bold, shared vision.

THE LARGEST FITNESS CENTRE IN EUROPE

WWW.ONAIR-FITNESS.FR/CLUB/PARIS-FLANDRE/
50 RETAIL & LEISURE INTERNATIONAL JUNE/JULY 2025 1 RETAIL & LEISURE INTERNATIONAL JULY/AUGUST 2024