The renowned accessories brand Isadora, owned by the Argentine company Blue Star Group (BSG), has opened a new store in Greater Buenos Aires.
It is located at 176 Rivadavia Pedestrian Street, one of the busiest areas of this municipality on the outskirts of the Argentine capital, known for its attractive shopping. In addition to the product offering, the store adapts to new shopping trends with a pickup point for online purchases, allowing customers to retrieve their products quickly.
Another new feature is the WhatsApp shopping service, through which customers can place their orders with personalised attention from a team of personal shoppers who will help them select the most suitable products for their needs.
Through its brands Todomoda and Isadora, BSG is currently the largest lifestyle company in Latin America, with more than 800 stores across Argentina, Chile, Mexico, Peru, Paraguay, Brazil and Colombia.
