The Royal Exchange, the City of London’s leading luxury retail and social destination, has further strengthened its premium offer with the expansion of macaron pâtissier Ladurée into an upgraded store.
The Parisian brand, which has been open at The Royal Exchange since September 2020, has moved to a new external-facing boutique on the Threadneedle side of the Square Mile landmark. It has taken the 556sq ft unit on a new 10-year lease.
Founded in 1862, the French group has ten UK outlets in prime luxury locations and presences in over 20 countries worldwide. Famous for its macarons, Ladurée is also known for its high-end chocolates, pastries and gift assortments.
Ladurée’s new store represents a significant vote of confidence in The Royal Exchange’s position as the foremost luxury quarter in the City of London, reflecting the strength of both footfall and trading performance at the iconic destination.
Also arriving, on the Cornhill side of The Royal Exchange, is Poco Matcha, a Turkish matcha tea operator with five cafés in Istanbul, opening its first UK location. Poco Matcha has signed a new 10-year lease for the outlet.
Joe Swindells, Asset Management and Development Director of The Ardent Companies UK, said: “Securing this renewed commitment from Ladurée for a new outlet and welcoming Poco Matcha to the scheme, underlines the ongoing demand from food and beverage operators at The Royal Exchange. The iconic destination is a must-have location for any luxury brand looking to capitalise on the City of London’s resurgence as a retail and social hub and we look forward to Ladurée and Poco Matcha opening their doors to give visitors an even greater range of options.”
