Occupying a space of nearly 5000sq ft, the new store is located at Wooster Street in SoHo.
The store will feature men’s and women’s wear. The store is also set to host a series of exhibitiors in collaboration with a selection of local New York artists. For the opening exhibition, the new Wooster Street store will showcase David Matthew King’s large-scale works, ceramics by Kyle Lee and limited-edition etchings created by Isca Greenfield-Sanders.
The store is inspired by an artist’s studio and features display racks on caster wheels along with paintbrushes that act as door handles. The store also features a circus mirror – a reproduction of an original piece from Smith’s personal collection. A neon sign is displayed in the window and reads: “You can find inspiration in everything, and if you can’t, look again.”