The direct-to-consumer premium furniture brand, Povison, is set to make its physical retail debut in the city of Los Angeles.
Povison has signed a five-year lease in Los Angeles’ West Hollywood neighbourhood, which will mark its first permanent store. Brokered by CBRE, the 6,800sq ft store is slated to officially open in June and will feature a comprehensive array of the brand’s “tech-forward” mid-century modern designs.
Last fall, the brand hosted a Los Angeles pop-up showroom on Melrose Avenue, which led to its decision to create its first permanent retail space.
“Povison is entering an explosive growth phase with our first foray into physical retail in 2026,” said Ayden Lin, Founder of Povison. “Coming out of a wildly successful Los Angeles temporary pop-up last year, we knew West Hollywood would be the perfect place for our first home. Creating a physical touchpoint for our customers has become a very important part of our brand strategy. We look forward to serving and engaging with the Los Angeles community, as well as expanding to other markets later this year.”
Founded in 2020, Povison’s products include sofas, tables, TV stands, chairs and more. Products arrive at consumers’ doors fully assembled.
