Target Incorporates Drive-Up Returns

Following a successful pilot launched in February 2022, Target will begin enabling customers to make drive-up product returns at its stores this spring, with plans to offer the service at all of its nearly 2,000 US stores by the end of summer 2023.

Through the drive-up returns offering, customers can return most new, unopened items within 90 days of purchase, and within up to a year for Target-owned brands, for free. Target debuted its Drive Up curbside pickup in October 2017 and expanded the service in August 2018, before beginning widespread rollout in April 2019.

Customers start a curbside return from the order details section of the Target app and select Drive Up return. They then notify the retailer via app when they’re on their way to the selected store. Upon arrival, customers pull into a Drive Up spot and tap “I’m here” in the app.

After handing the return off to the store associate that comes to their car, the customer will get a return confirmation via email and in the app. Refunds are given in the original form of payment.

“Our journey to expand our fulfilment options starts with making it easier for our guests to shop with us,” said Mark Schindele, Target Executive VP and Chief Stores Officer. “That’s why we’re launching drive-up returns. Allowing our customers to process a return from the comfort of their car underscores our commitment to helping our customers shop — and return — however they choose.”

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