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HomeNewsTASAKI Announces Permanent Presence in Selfridges London

TASAKI Announces Permanent Presence in Selfridges London

Japanese jewellery Maison TASAKI is delighted to announce it will have a permanent presence at Selfridges’ iconic Wonder Room in London. The Maison is the world’s principal producer of Akoya pearls and the only De Beers sight-holder in Japan.

This new permanent presence at Selfridges follows the success of TASAKI’s 70th Anniversary Floating Shell Exhibition pop-up, which was held at the department store from November 2024 to February 2025. The Selfridges counter marks the brand’s second point of sale in the UK, following the opening of its first European flagship store on Bond Street, London, in March 2019. This new opening adds to the more than 100 points of sale the Maison has globally, the majority of which are in Asia.

TASAKI will showcase the Maison’s renowned Akoya Pearl designs, featured across both high and fine jewellery collections including balance, danger and chants along with unique creations from the maison’s Atelier High Jewellery collection will also be available such as the Cascade high jewellery parure, which highlights stunning paraiba tourmaline set on white gold, cascading waterfalls of Akoya Pearls all punctuated by diamonds.

“Kimura-San, Officer of Head of EMEA & US and Managing Director of TASAKI UK & France commented: “We are delighted to establish a permanent presence at Selfridges with our TASAKI counter launch, following the strong reception to our pop-up last year. This marks a significant milestone in TASAKI’s journey in the UK, building on our New Bond Street debut in 2019 and further deepening our valued partnership with Selfridges. We are proud to share our heritage, signature craftsmanship and bold yet refined designs with a wider audience in London – and to present the exceptional quality of our pearls and diamonds, which lie at the heart of TASAKI’s identity, in such a vibrant and international city.”

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