A UK-based organic wellness products and aromatherapies brand is supporting global growth with fulfillment and transportation technology.
Seeking to expand its direct-to-consumer and business-to-business footprint beyond the UK and Europe into the US, Neom sought to implement a fulfillment and transportation infrastructure to enable global operations. The company selected 3PL and inventory management technology provider Radial to initially launch US business-to-business sales, followed by direct-to-consumer sales the following year.
As a result of implementing Radial fulfillment and transportation solutions across both its business-to-business and direct-to-consumer US operations, Neom obtained scalable functionality tailored to support its US growth.
The company ships 90 per cent of orders the same day, resulting in quicker delivery times with an average of 3.2 days in transit per order and a 100 per cent fill rate for all orders processed using Radial technology.
Business-to-business orders are filled for eight different retail partners and Neom projects 76 per cent year-over-year sales growth in the US. In addition, Radial supports Neom’s B Corp certification by sourcing sustainable packaging solutions to its consumers.
