Victoria Leeds, owned and operated by Redical, has announced that pioneering sustainable outdoor brand Finisterre, has signed for a 2,464sq ft store in Victoria Quarter, marking the brand’s northern debut.
Founded in Cornwall and inspired by the sea, Finisterre is known for its responsibly made outerwear, knitwear and everyday essentials designed for life both on and off the coast. The new store will showcase the brand’s full lifestyle collection alongside its innovative cold-water surfwear and award-winning outerwear ranges.
Rachel Bradburn, Head of Leasing at Redical, commented: “Finisterre is a British brand with a loyal following and a powerful purpose and an exceptional addition to our line-up. Their northern debut with us at Victoria Leeds builds on the destination’s growing appeal to distinctive, values-led retailers. Following hot on the heels of OMNES and Dinny Hall signings, these lettings reinforce Victoria Leeds as the home of northern firsts and a leading platform for premium, design-driven brands.”
“Victoria Leeds is the perfect home for us,” says Will Sheane, CEO at Finisterre. “It’s right in the heart of a vibrant city with a strong sense of community and a growing appetite for sustainable, high-quality outdoor apparel.”
Finisterre has long had deep connections across the North, with ambassadors such as Sandy Kerr and Bradford-born Sally McGee, who embody the brand’s spirit, surfing some of the UK’s coldest, grittiest waves and inspiring others to embrace adventure and the elements.
The new Leeds location marks a natural next step for Finisterre, strengthening its Northern community and sharing its love of the sea with more people who value the outdoors, adventure, and sustainability.
