South Korean fashion brand Matin Kim has debuted in Vietnam with the opening of its first store in Hanoi.
The brand entered the market through an exclusive distribution partnership with Central Brand & Specialty (CBS), a member of Central Retail in Vietnam. The opening marks a new milestone in the expansion of CBS’s international brand portfolio.
Located on Level 2 of Lotte Mall West Lake, the store offers the brand’s fashion pieces, as well as the latest Autumn/Winter 2026 collection.
The opening brought together several influencers from Vietnam’s fashion community. The atmosphere was further energised by DJ sets and K-pop-inspired dance performances.
Matin Kim was founded in 2015 by Korean designer Kim Da-in as a blog-based label. Brand incubator Hago House invested in the business in 2021 and fuelled the brand’s omni-channel growth.
