Rokid Unveils AI Glasses Store in Hong Kong

The Hangzhou-based AL eyewear brand Rokid has opened its first self-service AL glasses experience store at Hong Kong’s Harbour City.

Located at Shop 323A on Level 3 of Ocean Centre, the store features eight interactive zones showcasing the capabilities of Rokid’s AI-powered glasses.

Shoppers can test features such as real-time translation, AI-powered answers, navigation, photo and video capture and visual search before completing their purchases via a self-service checkout.

The opening marks the company’s latest move to expand its physical retail presence and introduce AI eyewear to a broader consumer audience.

“Through our experience store at Harbour City, Rokid aims to reach both Hong Kong shoppers and visitors from around the world,” said Zoro Shao, VP and Global GM of Rokid. “Hong Kong’s identity as an international business hub also provides a new launch point for the company’s expansion across Asia-Pacific and other global markets. Along with expanding online product availability, we are seeking new ways to offer hands-on experiences to consumers.”

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