A House of BTS pop-up store will launch in Seoul next week, featuring merchandise from the famous K-pop boy-band. According to Big Hit Entertainment, the pop up will occupy an entire three-story building in the Gangnam area, offering fans of the group experiential zones where music videos will be played. Inspired by BTS’s album Map of the Seoul: Persona, House of BTS’s main theme will be pink.
The BTS pop-up store will be an experiential space providing “a more spectacular customer experience than ever before,” said Big Hit Entertainment in a press statement. “We hope it will become a space that everyone, including fans, can enjoy together.”
