The coffee chain is launching an ambitious initiative to make sure that it gives more than it takes from the planet. Kevin Johnson, Starbucks CEO stated in a public letter that a multi-decade commitment and aspiration to becoming a resource-positive company by storing more carbon than it emits, eliminating waste and providing more clean, freshwater than it uses. The announcement included science-based preliminary targets for the reduction of carbon emissions, water use and waste by 2030.
“This aspiration is grounded in Starbucks mission,” Johnson said. “By embracing a longer-term economic, equitable and planetary value for our company, we will create greater value for all stakeholders.”
For the first time, Starbucks also released a comprehensive environmental baseline report detailing its global waste output, water usage and carbon emissions in 2018. Created in partnership with Quantis and World Wildlife Fund, it will serve as a baseline for measuring and reporting future progress on all these fronts. Starbucks will also work in concert with the Science Based Target initiative (SBTi) to help track progress in conjunction with other companies.
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