The company is set to expand in South-East Europe with the signing of Swissôtel Kopaonik in Serbia and guests will be able to book in for the 2024-2025 winter season.
The site will be set in the country’s largest and well-known ski resort, Kopaonik, stretching up to the Pančić peak at 2017 metres, often called “the Roof of Serbia”. The newly built property will offer 175 modern and comfortable guestrooms, a selection of restaurants, a cigar bar, a spa & wellness area, business space and a ski room, providing guests with a truly magnificent experience.
“Serbia is one of the hidden gems of South-Eastern Europe. With incredible nature and culture, it is a treasure to be discovered by locals and travellers from all over Europe. At the same time, Kopaonik is a beloved destination for Serbian ski lovers looking for new premium services. We are delighted to bring the Swissôtel brand to this spectacular destination providing guests with a truly first-rate experience thanks to the hotel’s location, luxurious design, and commitment to its natural environment. The breathtaking scenery combined with Swissôtel’s contemporary vitality ethos will bring a new quality experience for travellers visiting Kopaonik,” said Dilek Sezer, Development Director – South Eastern Europe at Accor.
