Japanese retail group Aeon plans to expand its network of general merchandise stores and large-format supermarkets in Vietnam eightfold over the next five years, reports Nikkei Asia.
The company currently operates 12 general merchandise stores in Vietnam, including three “super-supermarkets” – hybrid formats combining groceries, food courts and beauty and household sections – along with 36 small-format supermarkets, including Citimart outlets run by an Aeon subsidiary.
Yasuki Furusawa, President, Aeon Retail, told Nikkei Asia that the company aim for 100 general merchandise stores and super-supermarkets and 200 smaller-scale grocery shops by 2030.
In January, Aeon opened its latest flagship, Aeon Xuan Thuy, in a bustling Hanoi district near offices, schools and a new subway station. The four-storey building houses food, cosmetics, furniture and apparel on its first three floors, while the third floor includes a 450-seat dining area. Meanwhile, the prepared foods section spans 1,620sq m, offering sushi, ramen, boxed meals, fried dishes and baked goods.
