Dior has announced plans for a new Monsieur Dior restaurant in Osaka, Japan and the site is slated to open in 2025.
The venture is in partnership with decorated French chef Anne-Sophie Pic and signifies the newest addition to Dior’s restaurant portfolio, joining the ranks of the Monsieur Dior restaurant, which is overseen by French chef Jean Imbert at Dior’s flagship location in Paris.
In recent years Dior has launched Café Dior establishments in various locations across the US and Asia, testing a market that is eager for more accessible touchpoints to luxury goods. Most recently, a Café Dior also helmed by Anne-Sophie Pic opened in Japan’s Kansai International Airport on 8 December.
“Global dining revenue from luxury and fashion brands is set to grow by 19 per cent by the end of 2023 with an additional 19 per cent sales growth set for the next five years. This growth will mainly be driven by consumers looking for novel experiences, with good examples coming from Tiffany & Co.’s café, Prada’s dining ventures, and Kitsuné’s Café Kitsuné,” says Fflur Roberts, Head of Luxury at Euromonitor International.
Osaka’s Monsieur Dior restaurant will be helmed by Pic, who is the world’s most Michelin-starred female chef. Pic’s remarkable gastronomic prowess is exemplified by her three Michelin-starred restaurant, la Maison Pic, located in Valence, France, which has been a cherished family establishment for three generations.
