Dubai Holding Asset Management (DHAM) has announced ‘Dubai Retail’ as the unified brand for more than 40 malls and lifestyle destinations under its umbrella.
This marks a key milestone in DHAM’s growth and development strategy, following the integration of Nakheel and Meydan into Dubai Holding in 2024 to enhance efficiency, scalability and long-term competitiveness across its retail operations.
With the introduction of Dubai Retail, the company strengthens its position as a major player in the emirate’s retail sector. The unified brand brings together a diverse offering that spans 10 malls, 15 lifestyle destinations and 18 retail centres across the city. Dubai Retail is home to over 6,500 retailers across more than 13 million square feet of gross leasable area (GLA).
The breadth of destinations offers a strong mix of shopping, dining and lifestyle experiences that add significant value to Dubai’s retail and tourism sectors, it stated.
DHAM Group CEO Malek Al Malek said: “Our malls and destinations have been instrumental in shaping the city’s dynamic retail landscape and evolving customer experiences. Dubai Retail draws on the strength and synergies of the wider Dubai Holding ecosystem – including development and asset management – positioning it to seize the opportunities presented by a rapidly expanding population, a thriving tourism sector and forward-looking urban development,” he stated.



