Page 9 - February #178

NEWS INBRIEF

UNDER ARMOUR ADDS FLAGSHIP
RHUMAA CACAO BAR OPENS ITS The new flagship for the American fashion and
sporting goods brand is more than 200sq m in size
DOORS IN AMSTERDAM and is located on the prominent corner of Heiligeweg
46/Singel 435, in the city centre of Amsterdam.
The bar recently opened in Amsterdam’s This transaction is a relocation of Under Armour’s
Jordaan district at Six and Son’s sustainable former shop located at the Kalverstraat and is part
concept store, offering raw cacao beverages. of the first phase of expansion within Europe.
Rhumaa started as a dutch sustainable
fashion brand supporting unknown African PAGAYA LANDS A LISBON STORE
artists and has evolved into a conscious Born on the beaches of the Costa Vicentina, the
lifestyle brand focused on health and wellness, Portuguese brand Pagay has launched its first
with raw cacao at its core. store in Lisbon. The store becomes its eighth in
After years of being addicted to coffee, the territory and presents a unique proposal for
Co-Founder Leon Goldwater stumbled clothing and accessories for all ages. The unit is
across ceremonial cacao during a chocolate located at number 17, Rua das Portas de Santo
event over three years ago. After consuming Antão and is open every day from 10am to 8pm.
just one cacao per day he effortlessly lost
his need for multiple cups of coffee. Now,
together with Rhumaa’s Co-Founder, Ilona PRIMARK OPENS ROMANIA UNIT
Taillade, they have created the first Rhumaa The much-anticipated new flagship store, located
Cacao Bar and the objective of the bar is to at ParkLake Shopping Centre is open. With an
introduce, develop and promote other cacao investment of over €10M in the new store and
entrepreneurs as well as the Rhumaa brand. hundreds of jobs created in the local economy, the
GIORDANO MAURITIUS CELEBRATES opening marks an important milestone for Primark
as the retailer enters its 15th international market
TRIBECA CENTRAL OPENING and continues its impressive growth.

Giordano Mauritius has welcomed its to Mauritus towards the end of 2019 to YUCCS OPENS NEW BILBAO SITE
newest store and it is situated at the set up our first store at the Riche Terre The Yuccs footwear firm, characterised by the use
gargantuan Tribeca Central, nestled in Mall. A mere three years later down the of materials such as merino wool, continues with its
Trianon opposite the Ebene Cybercity. road, we are now opening our eighth store. development in retail and opens a 150sq m store
The brand’s latest store to date is Not only that, but to partake in such an in Bilbao, at number 34 Ercilla street. This is the
located on the ground floor of Tribeca aspirational, premium retail project like fourth Yuccs store in Spain and adds to the spaces
Mall, offering over 110sq m of retail space. Tribeca Central lays testament to the that it operates in Palma, its city of origin, Madrid
The store adopts the design direction belief, commitment and prowess of our and Barcelona.
set by Giordano Mauritius this year, local franchise partners, to whom we are
providing for a sleeker, contemporary extremely grateful.”
shop ambiance through clean, understated Ishwar Chugani, CEO and Managing DIOR TO LAUNCH IN PORTUGAL
display arrangements, with more distinct Director of Giordano Middle East, Dior prepares the opening of its first store in
zoning and optimised lighting. The store concluded: “A former Prime Minister of Portugal. The Parisian luxury brand will open in the
is also equipped with a wider entrance Mauritius once predicted that shopping Alegria One building, on the emblematic Avenida
to welcome Giordano customers, fully tourism would become a major pillar of da Liberdade in Lisbon at the end of this year.
utilising the additional space. Mauritius’s economy and that the shopping The store, which will occupy three floors of the
Mark Loynd, Executive Director and options on offer would make the island building, will have a total of 1,050sq m according
Head of Overseas Market Development republic a shopping paradise that would to a statement from EastBanc.
at Giordano International Limited, attract international tourists and pave the
commented: “My colleagues and I travelled way for world-class development.”

FEBRUARY 2023 RETAIL & LEISURE INTERNATIONAL 09