Page 11 - February #178
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NEWS                                                                     INBRIEF

                                                                                     CONN’S OPENS NEWEST STORE
              TARGET COMPLETES PRODUCTIVE 2022                                       The specialty retailer of furniture, appliances and
                                                                                     consumer electronics has opened the doors to a
              WITH 23 STORE OPENINGS                                                 30,000sq ft showroom in Jacksonville - its 15th
                                                                                     store in Florida. The new location in the Sunshine
              The discounter has a proven strategy —                                 State  now  gives  Conn’s  a  total  of  167  stores
              design and location plus ease, inspiration                             across 15 states. Meanwhile back in August, the
              and relevance — to build stores that work                              brand stated a pilot concept in five Belk stores.
              in and also for the community, the company
              said. Target put that formula to work across                           PROVENCE BEAUTY MAKES DEBUT
              a  variety of neighbourhoods  and building                             The new conscious skincare brand, has debuted at Ulta
              footprints in 2022, from suburban hubs to city                         Beauty, in-store and online to mark its first foray into the
              centers, from Wyoming to Florida.                                      US beauty market. The French-born beauty company is
                In all, Target opened 23 new locations last                          looking to bring “accessible modernised French skincare to
              year. The openings brought the company into                            the masses,” with its range of clean, vegan and sustainable
              three new markets: Jackson Hole, Wyoming;                              French skincare staples at an accessible price point of 25
              Lebanon, Pennsylvania and  Auburn, Maine.                              US dollars or less.
              Target also opened a small-format store in
              Charleston, South Carolina, within footsteps
              of the College of Charleston campus.                                   FIVE BELOW SET FOR GROWTH
                In addition to an updated in-store                                   The company has laid out its ambitious store
              experience, Target’s new locations have been                           plans for 2023. The discounter has said it plans
              built to connect with their communities                                to open the stores in its history - more than 200
              through design.                                                        locations - in fiscal 2023. It also plans to convert
              ACADEMY SPORTS + OUTDOORS TO                                           more than 400 stores to its new “Five Beyond”
                                                                                     banner, which contains an in-store shop featuring
              CONTINUE STORE EXPANSION IN 2023                                       higher-priced items.

              Academy Sports + Outdoors is growing its   private label brands  Magellan Outdoors,   EXPANSION FOR FOCUS BRANDS
              footprint in Indiana.              Freely, H2OX, R.O.W., BCG and Mosaic.  Focus  Brands  has  big  plans  for  streetside,  multi-
                The sporting goods  and outdoor   “We’re excited to be a new destination   branded  restaurants.  The restaurant  giant has
              recreation retailer will open its first location   for  the  Lafayette  community  to  find   signed agreements to open more than 50 dual and
              in Lafayette, Indiana at Lafayette Pavilions in   everything they need to pursue their   tri-branded locations in the coming year and many
              the spring of 2023. The 60,000sq ft store will   sports and outdoors  passions  with top   of these will be drive-thrus. To date, the company
              be Academy Sports’ fourth location in the   national  brands  like Nike,  Adidas,  Yeti,   has  launched  over  175  dual-branded  units  with
              Hoosier State.                     Columbia,  Carhartt  and  many  more,”  said   another 65 in development.
                In  April 2022,  Academy  opened  its   Sam Johnson,  Academy’s Executive  VP of
              first  new  store  in  two  years,  in  Conyers,   Retail  Operations. “At Academy  Sports  +
              Georgia. The company plans to continue its   Outdoors  we deliver fun, great value and   BABIES”R”US TO MAKE COMEBACK
              expansion efforts with the goal of opening   unmatched service that makes it easier for   The brand is on course to open its first US store under its
              a total of 80 to 100 new stores by the end   Boilermaker fans  to  gear  up for  gameday,   new owners. The baby products retailer, which went out of
              of 2026.                           kids to play ball, hunters to prepare for deer   business in 2018, will open a flagship at American Dream,
                The location will carry a wide assortment   season and active families to find the apparel   the massive three million square feet plus entertainment
              of  sports and  outdoors  products, with an   and shoes they want.”    and  retail  centre  in  East  Rutherford,  New  Jersey  this
              assortment from top  brands  that include   The retailer aims to empower, encourage   summer.. The flagship will include a full range of products
              Nike,  Adidas,  Columbia,  The  North  Face,   and  connect with its communities and   and services along with interactive experiences.
              Wolverine,  Berkley,  Winchester,  Chubbies   schools through local efforts such as sports
              and  Under  Armour,  along  with  Academy   programming and field and stream activities.

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