Page 46 - 197
P. 46

1.  Jeddah Tower,
       completion by 2028, the Jeddah Tower   1                                                                                                                                                                Developer: Jeddah Economic Company (JEC)
       will not only redefine the city’s skyline but                                                                                                                                                        2.  King Abdullah International Gardens

                                                                                                                                                                                                             Developer: Zaid Alhussain & Brothers Group
       also symbolise Saudi Arabia’s ambitions                                                                                                                                                              3.  Mohammed Bin Salman Nonprofit City
                                                                                                                                                                                                               Developer: The Misk Foundation
       for economic diversification and urban                                                                                                                                                               4.  The Mukaab, New Murabba
       development.                                                                                                                                                                                            Developer: New Murabba Development Company
        Located in the heart of the Saudi capital,
       Riyadh, the King Abdullah Financial
       District (KAFD) is a transformative                                                                                                                                                                  Construction, under the Public Investment
       mixed-use  development  that  merges                                                                                                                                                                 Fund, is the owner and developer of
       the world of business and lifestyle and                                                                                                                                                              the Masar destination that works with a
       sets new benchmarks in urban living,                                                                                                                                                                 developmental vision to elevate the urban
       smart city technologies and sustainable                                                                                                                                                              and investment landscape of Makkah
       development, designed to transform                                                                                                                                                                   through  pioneering the development
       how urban communities live, work and                                                                                                                                                                 of  the destination  and  exploring  new
       play. Spanning 1.6 million square metres,                                                                                                                                                            avenues to help improve the quality of life
       the Kingdom’s first vertical city is home                                                                                                                                                            for Makkah residents, pilgrims and visitors.
       to 95 buildings across five asset classes,                                                                                                                                                           Masar is an exquisite urban destination
       featuring Grade A office spaces, upscale                                                                                                                                                             offering unparalleled experiences that are
       residences, diverse commercial and retail                                                                                                                                                            seamlessly designed to the unique needs
       areas, luxury hospitality and vibrant                                                                                                                                                                of each visitor to inspire every journey.
       entertainment venues, all interconnected                                                                                   2                                                                         Extending over 1.2 million square metres
       and walkable within 10-minutes. A                                                                                                                                                                    and with its strategic location at the centre
       key part of the project launched on 1                                                                                                                                                                of Makkah, Masar will be a distinctive
       December 2024, as the KAFD Metro                                                                                                                                                                     landmark, enhancing the quality of life
       Station, with its distinctive undulating                                                                                                                                                             of the people of Makkah and its guests
       lattice façade, opened and now serves as                                                                                                                                                             through a diverse range of offerings that
       a key interchange in the 176km network.                                                                                                                                                              vary between hospitality, mobility, retail,
       It spans six lines and 85 stations across                                                                                                                                                            culture, entertainment and more.
       the Saudi capital. The scheme remains                                                                                                                                                                 Mohammed Bin Salman Nonprofit City
       under development by King Abdullah                                                                                                                                                                   “Misk  City”  is the  first  nonprofit city  of
       Financial District Development and                                                                                                                                                                   its kind, founded to host the ecosystem
       Management Company.                                                                                                                                                                                  of Mohammed bin Salman Foundation
        The   King  Abdullah  International                                                                                                                                                                 “Misk”. Located in Riyadh, Saudi Arabia,
       Gardens are designed to become a global                                                                                                                                                              the city enables the leaders of tomorrow
       centre for the study of climate change,                                                                                                                                                              by unlocking the potential of youth in Saudi
       showcasing ecotopes from history and the                                                                                                                                                             Arabia. Being designed as a 15-minute
       present day. Located in the Saudi Central                                                                                                                                                            city, visitors can reach everywhere in
       Region, the gardens will re-create the 400                                                                                                                                                           Mohammed Bin Salman Nonprofit City
       million-year history of plant evolution.                                                                                                                                                             by car, bus, metro, bike and even on
       The project, set to open in autumn 2025,                                                                                                                                                             foot. Once completed, it will deliver
       aims to be the largest temperature-                                                                                                                                                                  some 99,000sq m of retail and leisure
       controlled botanical gardens in the world,                                                                                 3                                                                         space alongside 300,000sq m of office
       spanning 10ha within crescent-shaped                                                                                                                                                                 space and 6,500 new residential units
       biomes. The gardens will highlight the                                                                                                                                                               alongside  extensive cultural,  educational
       environmental changes that have shaped                                                                                                                                                               and sporting facilities. Furthermore,
       the region, illustrating the natural cycles                                                                                                                                                          Misk City offers offices, educational
       and the impact of climate change.                                                                                                                                                                    institutions, arts and sports facilities and
        The King Salman Park Project, an urban                                                                                                                                                              entertainment options with residential
       development in Riyadh, Saudi Arabia,                                                                                                                                                                 areas and hotels, creating a holistic living
       aims to create the world’s largest urban                                                                                                                                                             and creative environment. The scheme is
       park, spanning over 16 sq m. Launched                                                                                                                                                                under construction by the Mohammed bin
       in 2019 by King Salman bin Abdulaziz, the                                                                                                                                                            Salman Foundation (Misk Foundation).
       park is designed to enhance the quality of                                                                                                                                                            The New Murabba project, unveiled
       life for residents and visitors by offering                                                                                                                                                          in February 2023 by Crown Prince
       a diverse range of cultural, artistic and                                                                                                                                                            Mohammed bin Salman is being developed
       recreational  activities.  Key  features                                                                                                                                                             by  New   Murabba   Development
       include more than 11.6 sq m of green                                                                                                                                                                 Company. Spanning 19 sq m this project
       spaces, the Royal Arts Complex, the                                                                                                                                                                  aims to create the world’s largest modern
       National Theatre and a 7.2km pedestrian                                                                                                                                                              downtown,  integrating  residential,
       walkway. This project aligns with Saudi                                                                                                                                                              commercial and entertainment spaces to
       Arabia’s Vision 2030 objectives, aiming                                                                                                                                                              enhance the quality of life and promote
       to transform Riyadh into one of the most                                                                                                                                                             economic growth in line with Saudi Vision
       liveable cities globally.                                                                                                                                                                            2030. At the heart of New Murabba
        Umm  Al  Qura  for  Development  &                                                                                        4                                                                         stands the Mukaab, a monumental cube-


       46 RETAIL & LEISURE INTERNATIONAL MARCH 2025                                                                                                                                             MARCH 2025 RETAIL & LEISURE INTERNATIONAL 47
   41   42   43   44   45   46   47   48   49   50   51