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1. Jeddah Tower,
completion by 2028, the Jeddah Tower 1 Developer: Jeddah Economic Company (JEC)
will not only redefine the city’s skyline but 2. King Abdullah International Gardens
Developer: Zaid Alhussain & Brothers Group
also symbolise Saudi Arabia’s ambitions 3. Mohammed Bin Salman Nonprofit City
Developer: The Misk Foundation
for economic diversification and urban 4. The Mukaab, New Murabba
development. Developer: New Murabba Development Company
Located in the heart of the Saudi capital,
Riyadh, the King Abdullah Financial
District (KAFD) is a transformative Construction, under the Public Investment
mixed-use development that merges Fund, is the owner and developer of
the world of business and lifestyle and the Masar destination that works with a
sets new benchmarks in urban living, developmental vision to elevate the urban
smart city technologies and sustainable and investment landscape of Makkah
development, designed to transform through pioneering the development
how urban communities live, work and of the destination and exploring new
play. Spanning 1.6 million square metres, avenues to help improve the quality of life
the Kingdom’s first vertical city is home for Makkah residents, pilgrims and visitors.
to 95 buildings across five asset classes, Masar is an exquisite urban destination
featuring Grade A office spaces, upscale offering unparalleled experiences that are
residences, diverse commercial and retail seamlessly designed to the unique needs
areas, luxury hospitality and vibrant of each visitor to inspire every journey.
entertainment venues, all interconnected 2 Extending over 1.2 million square metres
and walkable within 10-minutes. A and with its strategic location at the centre
key part of the project launched on 1 of Makkah, Masar will be a distinctive
December 2024, as the KAFD Metro landmark, enhancing the quality of life
Station, with its distinctive undulating of the people of Makkah and its guests
lattice façade, opened and now serves as through a diverse range of offerings that
a key interchange in the 176km network. vary between hospitality, mobility, retail,
It spans six lines and 85 stations across culture, entertainment and more.
the Saudi capital. The scheme remains Mohammed Bin Salman Nonprofit City
under development by King Abdullah “Misk City” is the first nonprofit city of
Financial District Development and its kind, founded to host the ecosystem
Management Company. of Mohammed bin Salman Foundation
The King Abdullah International “Misk”. Located in Riyadh, Saudi Arabia,
Gardens are designed to become a global the city enables the leaders of tomorrow
centre for the study of climate change, by unlocking the potential of youth in Saudi
showcasing ecotopes from history and the Arabia. Being designed as a 15-minute
present day. Located in the Saudi Central city, visitors can reach everywhere in
Region, the gardens will re-create the 400 Mohammed Bin Salman Nonprofit City
million-year history of plant evolution. by car, bus, metro, bike and even on
The project, set to open in autumn 2025, foot. Once completed, it will deliver
aims to be the largest temperature- some 99,000sq m of retail and leisure
controlled botanical gardens in the world, 3 space alongside 300,000sq m of office
spanning 10ha within crescent-shaped space and 6,500 new residential units
biomes. The gardens will highlight the alongside extensive cultural, educational
environmental changes that have shaped and sporting facilities. Furthermore,
the region, illustrating the natural cycles Misk City offers offices, educational
and the impact of climate change. institutions, arts and sports facilities and
The King Salman Park Project, an urban entertainment options with residential
development in Riyadh, Saudi Arabia, areas and hotels, creating a holistic living
aims to create the world’s largest urban and creative environment. The scheme is
park, spanning over 16 sq m. Launched under construction by the Mohammed bin
in 2019 by King Salman bin Abdulaziz, the Salman Foundation (Misk Foundation).
park is designed to enhance the quality of The New Murabba project, unveiled
life for residents and visitors by offering in February 2023 by Crown Prince
a diverse range of cultural, artistic and Mohammed bin Salman is being developed
recreational activities. Key features by New Murabba Development
include more than 11.6 sq m of green Company. Spanning 19 sq m this project
spaces, the Royal Arts Complex, the aims to create the world’s largest modern
National Theatre and a 7.2km pedestrian downtown, integrating residential,
walkway. This project aligns with Saudi commercial and entertainment spaces to
Arabia’s Vision 2030 objectives, aiming enhance the quality of life and promote
to transform Riyadh into one of the most economic growth in line with Saudi Vision
liveable cities globally. 2030. At the heart of New Murabba
Umm Al Qura for Development & 4 stands the Mukaab, a monumental cube-
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