Emblems Collection Expands in Italy

Accor Group’s newest luxury brand, Emblems Collection, is proud to announce the signing of three exceptional properties that will join the brand in 2026.

These new addresses embody the essence of Emblems: where luxury meets intimacy, through singular design, rich storytelling and a profound sense of place.

In the very heart of Siena, Palazzo Sozzini Malavolti, Emblems Collection will open its doors mid-2026. Just steps from Piazza del Campo, this historic palazzo brings new life to a noble 38-key residence steeped in centuries of art and architecture. Hidden gardens, ancient caves and original 19th-century frescoes evoke a world where time seems to stand still. With a serene spa and interiors that celebrate Tuscany’s timeless craftsmanship, the property invites guests to inhabit a true piece of Siena’s soul.

In Umbria, Relais San Clemente, Emblems Collection will be re-born mid-2026 as a 51-key estate with nine private villas, expansive wellness offerings and an atmosphere deeply rooted in the region’s spiritual and natural rhythms. Once a Benedictine convent, the retreat is nestled in a 40ha park of century-old trees near Perugia, where silence, design and sacred heritage come together in harmony. A consecrated chapel dedicated to San Clemente stands at its heart, infusing the entire property with a sense of soul and stillness – an intimate sanctuary woven with meaning.

In the south of Italy in Apulia, Masseria Furnirussi, Emblems Collection will join the Collection mid-2026, offering 60 suites – a majority featuring private pools – alongside a full spa and authentic experiences celebrating Mediterranean craftsmanship and lifestyle. Set within the largest fig orchard in Europe, this refined Masseria reimagines traditional Salento architecture in local white stone, surrounded by a living garden of fruit trees, herbs, and native botanicals. Here, nature and design harmonise to create a sanctuary where silence and simplicity reveal the true beauty of the land.

“I’m delighted with these three signatures in Siena, Umbria and Apulia, which perfectly match the spirit of Emblems Collection: exceptional destinations, offering luxury that is both intimate and exclusive, with a profound sense of space and suspended time. Because that’s what the Emblems brand is all about: the promise of discovering unique places deeply rooted in their heritage and history, where simplicity meets sophistication. My heartfelt thanks to AG Group for these three emblematic projects together,” said Maud Bailly, CEO of Sofitel Legend, Sofitel, MGallery & Emblems.

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