Following the runaway success of its first venue in Canary Wharf, the immersive fairground experience, Fairgame, is promising Londoners twice the fun with the opening of its second venue in the shadow of St Paul’s Cathedral.
The smash-hit success of Fairgame Canary Wharf in 2023 revolutionised the funfair and brought out the big kid in Londoners with its signature mix of games, cocktails, street food and nostalgia-fuelled fun. Now, from Thursday 21st August, the immersive indoor experience is heading four miles west to a brand-new site in the heart of the city and bringing with it a set of new and exclusive games for the ultimate adults-only playground.
Located within One New Change, the new 24,500sq ft Fairgame City venue will feature 12 completely reimagined fairground games exclusive to Fairgame, all hooked up to live leaderboards. Guests will be welcomed by what may be London’s most iconic new photo spot: a 15ft rotating duck looming large over the entrance, before descending into a vibrant neon playground and trying their hand at a dozen fairground games.
Players can enjoy up to 90 minutes of high-energy fun, battling it out for Fairgame’s iconic prizes and leaderboard glory, while also being able to collect Fairmiles, a new points-based loyalty system that rewards return visits with exclusive merch and prizes.
Fairgame Co-Founder and CEO, Richard Hilton, says: “Our new site is the next step in reimagining the fairground for a modern, grown-up crowd. We’ve got a totally new line-up of games that no one has seen before, powered by tech and designed to bring people together for some seriously competitive fun. Throw in amazing street food, DJs and a giant rotating duck and we think it’s the most fun you can have next to a cathedral. It promises to be the funfair exactly like you don’t remember.”
