Thai-based fashion brand Pomelo Fashion has signed an exclusive distribution agreement with Kolao Group to launch its first store in Laos, marking a significant step in the brand’s regional expansion.
The first Pomelo store in Laos is slated to open in Vientiane in the fourth quarter of this year. Both Kolao Group and Pomelo Fashion expressed strong enthusiasm for the partnership and the opportunity to bring Pomelo’s trend-forward collections to Lao consumers.
Founded in 2013, Pomelo has made a name for itself by offering a curated mix of women’s apparel from emerging local designers as well as international brands. While the company was reportedly considering an IPO in 2022, the plan has yet to come to fruition.
According to filings in Singapore and remarks by Co-Founder and CEO David Jou, the brand focused on reducing losses while maintaining steady sales growth last year.
