After consolidating its position in the Community of Madrid and Andalusia this month with new openings, Silbon is now focusing on the Extremadura region with the opening of a new store in the heart of Mérida.

Located at 36 Calle Santa Eulalia, one of the main shopping streets in Badajoz, the store has a total sales area of 107.4sq m.

The new independent store was designed in line with the brand’s classic aesthetic, with a sophisticated and minimalist style and a focus on the customer experience and is dedicated to the brand’s menswear offering. The store offers a wide selection of Silbon’s menswear collections, with casual and sporty designs for everyday wear.

With this new opening, which marks its arrival in Mérida, the Andalusian brand expands its retail network in Extremadura. To date, Silbon has a total of three points of sale in the autonomous community, all located in the province of Badajoz. Beyond this new location, the brand also has a store located on Ramón y Cajal Street in Don Benito and a corner in El Corte Inglés in Badajoz.

Founded by Pablo López in 2009, the brand operates a global retail network of more than 130 points of sale, including its own-managed stores, outlets and corners in El Corte Inglés, including its stores abroad, located in markets such as Portugal, Mexico and France.