Sukoshi is expanding its U.S. footprint.
The Korean beauty retailer will open a store this September on New York City’s Upper East Side. It will be the largest Asian beauty store in the city.
With New York marking its 15th U.S. location, Sukoshi is on track to exceed 20 stores by year’s end. Upcoming openings include Lenox Square, Atlanta; Aventura Mall, Aventura, Fla.; King of Prussia, King of Prussia, Pa.; and Bellevue Square, Wash. By 2026, 40 new stores will join the network, according to the company.
Sukoshi offers more than 200 Asian beauty brands and an immersive in-store experience. The assortment includes hard-to-find global makeup and skincare brands, with the next “must-haves” alongside time-tested staples.
“Asian beauty isn’t a passing wave, it is shaping the future of skincare and cosmetics,” says Linda Dang, CEO of Sukoshi. “Our role is to champion the brands setting that standard and to create spaces where discovery and education make beauty more meaningful for every customer.”
