A leader in performance-driven and stylish activewear, TechnoSport, has announced the opening of its exclusive brand outlet in Pondicherry, marking its ninth store in South India.
Spanning an impressive 2,041sq ft, the new store is set to become the go-to destination for fitness enthusiasts and style-conscious shoppers in the region.
Pondicherry Raced into Fitness with the TechnoSport’s High5 Techno 5K Marathon: To celebrate this milestone, TechnoSport hosted the “High5 Techno” 5K Marathon, starting from the iconic Chief Secretariat (Rock Beach) and culminating at the new store.
The event drew an enthusiastic crowd of runners and fitness lovers, with stunning cash awards for the top three finishers. Participants placing 4th to 10th received medals and exclusive mementos, while the first 200 finishers were gifted free TechnoSport t-shirts. In a unique gesture, the winner of the marathon had the honour of cutting the ceremonial ribbon to inaugurate the store.
Puspen Maity, CEO at TechnoSport, shared: “Our expansion into Pondicherry is a testament to our commitment to making high-performance, eco-friendly activewear accessible across South India. Pondicherry has always stood out as a destination that celebrates both heritage and innovation, making it an ideal choice for TechnoSport’s latest store. We believe our Cotflex collection, which fuses the natural feel of cotton with cutting-edge performance technology, will resonate strongly with the active and eco-conscious community here.”